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How to use YouTube channels best for Employee Training

How to use YouTube channels best for Employee Training

An increasingly popular tool for employee training is YouTube.

YouTube’s adaptability, accessibility and affordability are unmatched. That makes it a desirable alternative for top-notch training. This blog will examine some best practices and pointers for using YouTube channels for employee training.

Create dedicated YouTube channels for training content.

The first step in using YouTube for employee training is establishing a channel specifically for training materials. It is easy to consolidate all of your training videos in one location. Thereby it becomes simpler for staff members to access and explore the information. Also, you can alter the channel to fit your business’s branding and corporate culture. It can support underscoring the significance of training and development inside the firm.

Keep videos in your YouTube channels short and to the point.

Making training films for YouTube that are concise and straight to the point is crucial. Stick to the time frame, as the average attention span for internet videos varies between two and three minutes. Consider breaking up a complex subject into shorter videos. Let them be sequential if you need to cover them.

Use engaging visuals and animations in your YouTube channels.

YouTube is a visual platform. It’s crucial to incorporate exciting graphics and animations into your instructional videos. Enhance knowledge and retention by maintaining staff interest in the material. There are several free or inexpensive programes available. It may help you make simple animations and graphics. There is no need to be a skilled animator to generate attractive images.

Provide context and real-world examples in your YouTube channels.

Ensure that viewers of training videos can relate the knowledge to their jobs. So it’s critical to include context and real-world examples. It can enhance learning retention and increase the training’s usefulness. Now doing a movie about customer service will entail actual customer encounters. It will help relate and emphasize essential aspects.

Encourage interaction and feedback in your YouTube channels.

Various tools are available on YouTube. They can get utilized to promote employee participation and feedback. To gauge reader comprehension, you can 

  • Ask for feedback in the comments section
  • Respond to inquiries, or make quizzes or polls 

Encouraging interaction and feedback is helpful. It reinforces learning and engagement with the training material.

Make your YouTube channels available for training accessible on mobile devices.

Optimize your YouTube training content for mobile viewing. It will help many workers access information and training on their mobile devices. Make videos in a more mobile-friendly vertical format or add closed captions or subtitles. Staff members can access the material with the sound off.

Include links to additional resources in your YouTube channels.

It’s crucial to remember that YouTube is not an exception. There are other less-known platforms for distributing training materials. Hence enable staff members to access more information. Connect to other resources, such as books, articles, blogs, or training manuals. As a result, instruction will be more thorough, and learning will get reinforced.

Track and measure engagement and retention

Measuring engagement and retention when using YouTube for staff training is essential. You may monitor the following metrics using YouTube’s analytics tools.
What percentage of viewers watch your videos for how long, and which parts are the most captivating?

Use this information to improve the training’s content and delivery steadily.


Keep your employee training from failing! Utilize YouTube’s potential by setting up a channel specifically for training materials. Make short, exciting videos., Include context and real-world examples. Encourage discussion and feedback.

Make training accessible on mobile devices. Include links to additional resources and track engagement and retention. With the help of these techniques, you can design a thorough and efficient training programme.

It will give your staff the information and abilities they need to succeed. So why are you still waiting? Transform your staff training by starting to use YouTube today!